The metalworking industry has entered its greatest era of opportunity.
With advances and breakthroughs in automation and smart manufacturing (AI, visioning systems, robots, cobots), connected machines and shops through digitalization, and high-precision innovations, Fabricating & Metalworking is honored to partner with you to share your marketing messages with our readers.
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As global trade markets remain unsettled, fabrication and machine shops are increasingly relying on their supplier partners, maintaining constant communication to proactively address potential issues, and resolve any challenges. This partnership approach helps keep their supply chains agile and resilient so they can concentrate on meeting customers’ demands and remain on schedule.
Metalworking manufacturers continue to seek solutions to support their strategies in a competitive landscape. Shop leaders continue to research and invest in products, services and technologies that will transform their productivity levels and maximize their output.
Manufacturers recognize and appreciate that machinery and equipment manufacturers continue to make, explore and plan, regional expansion investments in facilities, training centers and smart factories to prevent delays in shipping critical machinery and products. Suppliers do this not as a reaction to tariffs and other market challenges, but because they believe in the U.S. manufacturing sector.
Supplier partnerships provide metalworkers with the edge they need to stay on top of industry changes. Shifting economic conditions are valuable opportunities for metalworkers to build stronger connections with their suppliers.
Ongoing support from suppliers enables our readers to sustain their plans for investment:
- 89% of our readers have purchased a product or service after seeing it in Fabricating & Metalworking.1
- After viewing an ad or reading an article in Fabricating & Metalworking, 77% of our readers have collected information for purchase; and 91% have visited a company’s website; and 70% have saved an article for future reference.1
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84% of our readers are involved in purchasing decisions, either direct purchasing, specifying or recommending products.1







